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Facebook: Who are we posing for? May 15, 2007

Posted by lindamc in "the gaze", Attractiveness and age, Facebook, female perfection, Female Power, female relationships, feminism, humor, sexual power, sexuality.
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So, in normal Amherst fashion, I was procrastinating my finals work by searching around on facebook and looking at this weekends edition of fun and fabulous pictures. I started to see a theme: girls pose differently then guys: ok I know “WOW!” what a find! Shocking, but in thinking about the male gaze, it is really easy to notice that women pose for men in their pictures: particularly on drunken Saturday nights. Many groups even do it for their girl friends, even at other schools: so that they can look at the pictures and say: “oh look how cute so and so looks out with her friends in their little langerie!” I think that this might be something that is different then a few years a go. Facebook and Myspace have allowed for internet stalking and picture posting, and allowed each and every member to create a little album of themselves for the opposite sex or for their friends to get jealous from. Specifically relating to girls: do we really think about how and who we are posing for when we take pictures? (particularly those on drunken or wild nights) So is it always the confusing: women like to see men looking at them, or is it women like to see other women looking at men who are looking at them….or even worse: women like to see anyone looking, as long as their being looked at!

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Man-mercials May 13, 2007

Posted by ajaramillo in bodies, commercials, football, gender, general considerations, humor, ideology, imagery, NFL, objectification of men, relationships with men, sports, stereotypes.
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    We’ve been looking at many commercials that have strange twists on girl power and examining what they are projecting as the ideal women. But we have been completely ignoring the man-mercials out there! It seems like most of the new macho-resurgence commercials drill into our heads what a “man” is supposed to be… which can be pretty damaging to those men out there that do not live up to the image portrayed in the media. I’m putting up two of my favorites; Old Spice Manly Test, and a Full Throttle Energy Drink ad. Both of them suggest that real men have to do certain things, such as have hairy chests, “do recon work”, and drive monster trucks through suburbia.

These ridiculous expectations for what constitutes a man probably ensure that plenty of guys out there are taking a hit to their self-esteem. This is especially true because most of these commercials run during sports games, where athletes that are often the pinnacle of “male perfection” are on display in front of average joes. It is no small wonder why these manly ads run most often during the SuperBowl or other testosterone-fueled events; ad companies are relying on average, everyday men who feel threatened by the portrayal of perfect male specimens on their screen to look towards their products as a way of boosting their own manliness.

Women’s issue at The Onion! May 8, 2007

Posted by Wasik in feminism, humor, menstruation.
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It’s the women’s issue at The Onion!

This issue features such stellar articles as, “How Can I Use Feminism to my Advantage?” (a woman co-opts the feminist movement to screw other women), and “The Top Ten Euphemisms for Menstruation”.

good stuff, per their usual.